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How much a landing page costs

What a landing page price depends on: design, number of blocks, animation, integrations, deadlines. What a turnkey landing page includes and how to get a quote.

3 min readUpdated

"How much does a landing page cost?" is the first question developers get. The honest answer: it depends on what exactly you are ordering, and the difference can be several times over.

Below is what makes up the price, so you can compare offers and not overpay for what you don't need.

Three ways to get a landing page

WayWhat you getWho it suits
Builder (Tilda, Wix)Ready-made blocks, a quick start, monthly paymentTesting an idea in a few days
Template + customisationA bought theme adapted to youA small budget, a standard offer
Turnkey developmentYour own structure and design, clean code, speedAdvertising with a budget, a brand, complex integrations

My guide price for a turnkey landing page: from $200 to $500. A builder or a template is cheaper but limited, and a complex landing page with a quiz, a calculator or CRM integration costs closer to the upper end.

What makes up the price

Design

The biggest variable. If you already have a Figma design, you pay only for the markup. If there is no design, the cost includes a designer's work, or building the page from a clean grid and typography.

Number of blocks

A typical landing page has 6–10 blocks: first screen, benefits, how it works, prices, reviews, questions and answers, a form. Every unique block is markup for three or four screen sizes.

Animation and interactivity

Smooth fade-in of blocks adds almost nothing to the price. A cost calculator, a before-and-after slider, scroll animation are separate tasks.

Integrations

Enquiries sent to email are the baseline. Sending to a CRM, to a Telegram bot, online payment, booking into a calendar: each integration adds work and testing.

Language versions

A second language is more than a translation, it also means checking the layout: Ukrainian and English words differ in length, and blocks can shift.

Deadlines

A launch "needed yesterday" usually costs more: the developer has to postpone other projects.

What a turnkey landing page should include

  • a responsive layout for phone, tablet and computer;
  • a form that definitely reaches you;
  • fast loading (checked in PageSpeed Insights);
  • headings and descriptions for search, an image for social networks;
  • connected analytics;
  • publication on your domain with HTTPS.

If anything on this list is missing from an offer, ask whether it costs extra.

How to get an accurate quote

Write to the developer briefly: what you sell, who the customer is, whether you have a design, which integrations you need and by what date. With that, a price and timeline can be given after one call.

I build landing pages end to end: from structure to launch, remotely, for clients anywhere.

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